Let’s face it – we all want to be the best at something. And if you’re anything like me, it’s due to a number of reasons…competitiveness, ambition, and, to a degree, prestige. Or perhaps you have slightly more noble reasons such as a sense of achievement, the desire to provide everything imaginable for your family, or simply to help other people achieve their own dreams. Whatever the reason, it is irrelevant without a clear understanding of your goals, and more importantly, how you’re going to achieve them.
Let’s start with a cliché – the simple act of writing down your goals is step one. This means knowing exactly what you want for your professional life (although this can apply to your personal life as well), and then listing them in order of priority.
Next step – look at each goal individually, and decide how you’re going to achieve it.
This is the tricky part.
Research is essential. For example, your goal may be “have the best mortgage broker website” – that means you’ll need to know what web developers are out there, what are other websites doing well, what are consumers wanting, etc, etc, etc.
Make sure to consider costs (even Bill Gates has a budget) and, most importantly, set some clear cut deadlines. The more meticulous you are with your planning, the greater your chance at achieving exactly what you set out for.
Once you’ve got it on paper, all you have to do is follow the script. Set reminders in your phone or calendar, and stick to the plan! Motivation is hard to come by, but I assure you that once you tick off that first goal, the desire to finish the next one grows exponentially.
Here is a Goal Planning Template you can download, which will help you to structure your goals. However, an even better resource is just a phone call away…
Speak to our team here at LoanKit – our primary function is to help mortgage brokers achieve better results across all areas of their business, and to ultimately help them achieve their goals. You’ll find the number at the top of the page.
Next week our topic is on “Mining your existing database for gold” – it’s a bit of a stupid title (I saw a program on the Australian gold rush the other night), but it could mean some serious revenue growth for your business!
See you then!
LoanKit Blog Editor (well, at least for this week).